Trusted by the brands
shaping Africa's future.
Every project we undertake is approached with a fresh and customised perspective tailored to our clients' study needs. The high quality of our work acts as the driving force behind repeat business.
Built on trust.
Sustained by results.
Every project we undertake is approached with a fresh and customised perspective tailored to our clients' specific study needs. We don't have a one-size-fits-all offering — each engagement is designed from the ground up around your objectives, your market, and your audience.
The high quality of our work speaks volumes and acts as the driving force behind repeat business. The word-of-mouth recommendations from both past and current clients serve as powerful testimonials to our professionalism, ensuring the continual growth and sustenance of our esteemed client base.
We work across industries, sectors, and geographies — from fast-moving multinationals to government agencies and development organisations. What unites all of our clients is a need for intelligence they can trust and act on with confidence.
"The word-of-mouth recommendations from both past and current clients serve as powerful testimonials to our professionalism."
— Consumer Ideas Limited
Who we work with.
Across industries, our extensive experience allows us to quickly understand your landscape and deliver clear, on-point intelligence. No matter the sector, we speak your language.
FMCG & Retail
Global and regional consumer goods brands seeking shopper insight and brand equity measurement.
Government
Federal, state and local government agencies requiring social, economic, and public opinion research.
Development Sector
International NGOs, donor agencies, and development organisations driving policy and programme decisions.
Telecoms & Tech
Mobile network operators, fintech companies, and technology brands requiring consumer and UX research.
Healthcare & Pharma
Pharmaceutical companies and health organisations requiring patient journey and market access research.
Automotive
Vehicle manufacturers and dealers seeking purchase intent, brand tracking, and mobility trend insights.
Agriculture
Agribusinesses, development banks, and agricultural agencies requiring farmer and supply chain research.
Media & Advertising
Media houses, advertisers, and agencies measuring audience behaviour, reach, and campaign effectiveness.
Quality that earns loyalty.
The word-of-mouth recommendations from both past and current clients serve as powerful testimonials to our professionalism — ensuring the continual growth of our client base without reliance on marketing alone.